I admit it… I am one of the 10% of males who use Pinterest. I see my role as trying to bring as much testosterone to the up and coming social media site as possible. I also admit that I’m not using it very effectively.
Enter this conference I’m at this weekend – RightOnline which is a social media and blogging conference for conservatives sponsored by the Americans for Prosperity Foundation. I’m not going to discuss the political aspects of this conference, but I did want to share some tips I learned about Pinterest from Adrienne Royer during their social media boot camp.
Since 90% of Pinterest users are women this is a great tool to use in order to get your message out to women. Especially since Pinterest has been shown to drive more traffic to websites than Twitter. Now that hasn’t been true for me, but I don’t get tons of traffic from Twitter either (except for when Sarah Palin tweeted out one of my posts, but I digress). Facebook has been a major referral source both here and at Caffeinated Thoughts.
Probably because I’m not using either as effectively as I should.
Some ways I that (and I would assume) you can use Pinterest more effectively:
It is a great place to do parody – my political stuff can and should use more funny graphics on Pinterest since the whole point is sharing graphics. Adrienne has a “Pinning Politics” board for this purpose.
It is a great place to share and save infographics.
A place to store pictures that I want to use for blogging for later on.
Advocacy – using a picture that drives home a point. Like this pin promoting Samaritan Purse’s Operation Christmas Child.
Anyway some food for thought for more effective pinning for those of us who don’t want to pin flower arrangements or dresses.