Practical Uses for Pinterest

[ 2 ] June 16, 2012 |

pinterest-cover-story

I admit it… I am one of the 10% of males who use Pinterest.  I see my role as trying to bring as much testosterone to the up and coming social media site as possible.  I also admit that I’m not using it very effectively.

Enter this conference I’m at this weekend – RightOnline which is a social media and blogging conference for conservatives sponsored by the Americans for Prosperity Foundation.  I’m not going to discuss the political aspects of this conference, but I did want to share some tips I learned about Pinterest from Adrienne Royer during their social media boot camp.

Since 90% of Pinterest users are women this is a great tool to use in order to get your message out to women.  Especially since Pinterest has been shown to drive more traffic to websites than Twitter.  Now that hasn’t been true for me, but I don’t get tons of traffic from Twitter either (except for when Sarah Palin tweeted out one of my posts, but I digress).  Facebook has been a major referral source both here and at Caffeinated Thoughts.

Probably because I’m not using either as effectively as I should.

Some ways I that (and I would assume) you can use Pinterest more effectively:

  • It is a great place to do parody – my political stuff can and should use more funny graphics on Pinterest since the whole point is sharing graphics.  Adrienne has a “Pinning Politics” board for this purpose.
  • It is a great place to share and save infographics.
  • A place to store pictures that I want to use for blogging for later on.
  • Advocacy – using a picture that drives home a point.  Like this pin promoting Samaritan Purse’s Operation Christmas Child.

Anyway some food for thought for more effective pinning for those of us who don’t want to pin flower arrangements or dresses.

Tags: , , ,

Category: Life

About the Author ()

Shane Vander Hart is the founder and editor-in-chief of Caffeinated Thoughts.  He is also the President of 4:15 Communications, LLC, a social media & communications consulting/management firm.  He is a communications director for American Principles Project’s Preserve Innocence Initiative.  Prior to this Shane spent 20 years in youth ministry serving in church, parachurch, and school settings.  He has also served as an interim pastor and is a sought after speaker and pulpit fill-in.  Shane has been married to his wife Cheryl since 1993 and they have three kids.  Shane and his family reside near Des Moines, IA.  You can connect with Shane on Facebook or follow him on Twitter and Google +.
  • http://www.facebook.com/norbwinslow Norb Winslow

    Thanks for your article! I have used pinterest on my website and the result was great, it jumped from #124 to #3 in just 3 weeks time.

    The key is we must got our website pinned and repinned by many people, which is the hardest part. Most of pinterest users won’t doing repin when they aren’t like what we pinned.

    I do simple thing to outsource it on fiverr and got my site pinned by 75 people, I don’t know how can he did it just search by typing pinterest on fiverr and you will find it on the TOP. Many other seller offer pinterest service on fiverr but in my experience they can’t make my website increase in SEO. I don’t know why.

    Benefits of Pinterest for SEO:
    1. Once our website pinned it has backlinks counts.
    2. You need to ping the links of your pins to the to get your website increase in SEO.
    3. Even though Pinterest does not support anchor text (except the url link), it’s still perfect for placing our keywords in description.

    • http://shanevanderhart.com/ Shane Vander Hart

      Thanks for the tips!

«
»